Michael Peters & Partners

Michael Peters & Partners
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Examples of work shown on this site were undertaken and/or directed by Michael Peters while Chief Executive/Creative Director of the Michael Peters Group Plc and Identica Limited

We are proud to contribute to our clients' success


"While I have worked with many talented designers and brand consultants throughout the years, it is very uncommon to find to find someone who can bring uncompromising creativity to an assignment while never losing sight of the broader commercial goals. Project after project, Michael Peters and his team have provided that rare combination of imagination, artistry and business acumen in helping companies create powerful and enduring brands."

Edgar Bronfman Jr., Chairman & CEO Warner Music Group

"Diageo has collaborated with Michael Peters and his design team over many years. We know that his reputation speaks for itself. Across four decades he has been a pivotal figure in the design industry and in our industry too."

Paul Walsh, CEO Diageo

"I have worked closely with Michael Peters for a number of years and our collaboration has resulted in the successful launch of Russian Standard Vodka - a breakthrough not only in the Russian market, where we are the number one premium vodka, but also in our 60 export markets around the world. It is rare that a creative talent not only understands the complexities of the Russian market, but is also able to translate this into an international winning result. Michael Peters and his design team helped Russian Standard Vodka establish a strong national heritage and at the same time be desirable by global consumers."

Roustam Tariko, Founder and President, Russian Standard Vodka